Flounder Mood Boards
I made one mood board digitally and felt like I needed to do something tactile so I chose to make a collage for my other mood board. It rings true to the nostalgia/authenticity that I am trying to express with this branding. I carefully chose each image and the way it interacts with the others. More of the brand sort of revealed itself to me as I was searching for and cutting images. I'm playing a bit of catch up again because I got sick with strep throat on Friday and was sort of incapacitated for a few days because of fevers. This was fun to do. I think I need to make another round when I'm feeling better.